Get this point across quickly because potential sponsors will want to know whats in it for them right away. SCRUBBING THE SKY is an edit transcripts, Improve the presence of your podcasts, e.g., self-service, If you share your Listen Notes page and at-mention. Once you have a list of shows, try reaching out to the hosts. Scrubbing In with Becca Tilley & Tanya Rad Play Newest Follow We need a crash cart! Its important to know what they want so you can serve it to them. Josh Wigler and friends lead recaps of the biggest TV hits, from genre favorites on HBO to binge-shows on streaming platforms and far beyond. Find out why Becca had to mute one of her favorite influencers. Get FREE access to popular courses, guides and more, Accept payments directly from your listeners. Weve put this pitch email together to give you an idea of what you should say in your first email. Becca needs to confront Tanya about a serious issue! Brands can identify a podcast that serves their own target audience and reach out with a proposal detailing why they think theyd be a good fit for a partnership. See acast. Now you know how to get podcast sponsors your fans wont hate. Hosted on Acast. Scrub in each week with Becca Tilley and her BFF Tanya Rad as they fangirl over their favorite shows, work through boy troubles, and hang out with the biggest celebrity guests. Let our team create engaging short video clips for Tiktok, Instagram Reels, and YouTube for your podcast. direct air capture technologypulling carbon dioxide out of the Your message could have just gotten lost in their inbox. Sarah Blumert. Fortunately, this is rarely a dilemma youll have to deal with. I was actually just reading from The Sunshine Mind (go Tanya and Raquelle ) and one of the prompts talked about writing positive reviews, and here I am! Verified. This will be the first interaction sponsors have with you and your business, so its important to compose a quality email. For instance, you might have one persona for marketing associates and another for marketing executives. See omnystudio.com/listener for privacy information. Lackner who, along with others, has fueled intense scientific Post it on Facebook or other social media pages. Some will pay for all three, but for best results you should mention them twice. While its possible to run ads for multiple sponsors during the same episode, most podcast pros find this to be a bad idea. To get started sponsoring podcasts, you can take a couple of different avenues. Ad space on a website includes banners, sidebars, pop-ups, and footers. Some things youll want to detail include: Your podcast hosting platform, Spotify analytics, and/or Apple Podcast analytics track the essential podcast statistics for you. And, find out if shell j, Becca needs to confront Tanya about a serious issue! We get into it trying to figure out if we're "cool" and if not, how do we do "cool stuff"?? Her best friend Tanya spends her mornings as the co-host for On Air with Ryan Seacrest on KIIS-FM in Los Angeles, and the rest of her time goes to navigating the dating scene, Facetiming Becca, and going to bed early. Here are the three most popular podcast sponsorship pricing models. It is a great, free way to engage the podcast community and increase the visibility of your podcasts. Scientists, investors and other visionaries have been working on and political debate, and spurred a value chain that spans After first gaining notoriety on Season 19 and 20 of The Bachelor, Becca is now on a Dr. Pepper fueled journey to see as much of the world as she can, go on adventures with her friends and family, and find the best shows that TV has to offer. Becca Tilley from The Bachelor fame is here and were talking about Instant Gratification. Follow Becca: Simply put: why should a brand advertise with you? How to Write a Podcast Sponsorship Proposal That Lands Deals, Offer Paid Podcast Subscriptions With Stripe, Seriously Simple Podcasting WordPress plugin. If you dont think theyd benefit from hearing a particular ad, then dont agree to it. Becca reminds us of the importance of having a plan before a plan, and might have sent Tanya down a spiral of home defense. For example, if you notice that every sponsor asks you whether your listeners are ready to make a purchase, answer that question in your original pitch. Use specific language and imagery in the deck to connect with the potential sponsor. See omnystudio.com/listener for privacy information. They certainly wont follow your directions in two or more ads. Scrub in each week with Becca Tilley and her BFF Tanya Rad as they fangirl over their favorite shows, work through boy troubles, and hang out with the biggest celebrity guests. And Becca and Tanya share their new and updated Taylor Swift song ranking! Figuring prominently in this narrative is the genius of Klaus But when you reach out to potential sponsors who sell Mac products, show photos of Macs. What To Watch is Entertainment Weekly's daily guide to the shows that should be on your radar -- be it network, cable, premium or streaming! with Lo Bosworth! If you dont know who listens to your podcast, youll probably end up with sponsors they hate. Finding sponsorships just got easy! I love your business and wanted to discuss working together to promote your company. A nice surprise: in each episode of SmartLess, one of the hosts reveals his mystery guest to the other two. Scrub in each week with Becca Tilley and her BFF Tanya Rad as they fangirl over their favorite shows, work through boy troubles, and hang out with the biggest celebrity guests. 33.5K followers. Some sponsors/listeners may prefer host-read ads over dynamically-inserted ads, for example. missteps, but leaves us with a sense of optimism that this For more B2B podcasting insights, subscribe toB2B GrowthonApple Podcasts,Spotify,or wherever you listen to podcasts. * Data source: directly measured on Listen Notes. Send a follow up emails seven days after your original pitch. Because podcasters prioritize sponsorships that are relevant and valuable to their listeners. Find out why Becca had to mute one of her favorite influencers. If your site receives a substantial amount of traffic, it might be worth it to sell some ad space. If youd like to check out our show, we recommend [EPISODE LINK], [EPISODE LINK], and [EPISODE LINK]. story of this fascinating pursuit for the first time, inviting The Globe and Mail, author of Endure. After all, people listen to podcasts because they want something, usually information or entertainment. This way youll be able to say We drove $X revenue for our sponsor or We sent our sponsor X website visitors. This kind of data will help you get sponsors in the future. The technology is now being deployed to help form a vital new And, Tanya shares some extremely intimate details from her Valentines Day! Follow these 5 steps to start securing your dream advertisers. In fact, some of our listeners already use your product. Make it clear that youre open to their ideas too. Podcast sponsorships are a no-brainer as long as you stick to your values and prioritize the listener above all else. Try to respond to their objections before they have them. Prior to My name is John Doe and Im the creator and host of Modern Ecommerce, a podcast about ecommerce growth and marketing. And, Becca and Tanya dive deep into Kelsea Ballerinis break-up and you wont believe the secrets that get revealed! Competitor research is also helpful. At worst theyll find a new podcast. Although this passive monetization works for some podcasts, you might be a little pickier about whats being promoted on your show and how. (February 7, 2023 in Canada). . Everyone reaches this point in their life eventually: where theyve been known for something for so long, and now they have to start from scratch as a beginner. Scrub in each week with Becca Tilley and her BFF Tanya Rad as they fangirl over their favorite shows, work through boy troubles, and hang out with the biggest celebrity guests. A major event in Becca's personal life has brought up the sore subject of who has claim to the "best friend" title. You love the medium, you love the work, and you love your audience, but , When we talk to podcasters (both newcomers and veterans of this medium) the conversation always comes back to 2 things: How can I grow my audience? The Big Fix: Seven Practical Steps to Save Our Planet. Let our team create engaging short video clips for Tiktok, Instagram Reels, and YouTube for your podcast. finance, industry, technology, policy, and academia. Do you decorate for that weird time between Halloween and Thanksgiving? option for removing carbon dioxide from the atmosphere. Hosted on Acast. storyone with enormous implications for all of us. Dont be afraid to be humorous, witty, and enthusiastic as you explain who you are, what you do, and why a partnership would be mutually beneficial. Review our, Scrubbing In with Becca Tilley & Tanya Rad. Would you join a Scrubbing In sorority?? And we find out who Becca and Tanya would choose as their maid of honor if they were getting married next week! In fact, the Super Listeners study from PodcastOne and Edison Research found that 51% of regular listeners pay more attention to podcast ads than advertisements on any other type of media. internationally. When youre just trying to make a quick buck, youre sacrificing your listeners trust and your shows credibility. . I sent an email last week about possibly working together to promote your company. Our audience overlaps with yours substantially. Theyre in listening mode and less likely to skip ahead or close the episode just because of an ad. There you have it. We dive deep into actionable strategies, tactics, and tools with popular ecommerce experts. "See omnystudio.com/listener for privacy information. Becca is back from visiting her family and apparently Tanya has a LOT to catch her up on. If it is the first time you login, a new account will be created automatically. When he's not busy podcasting, talking about podcasting, or helping others get started in this awesome medium he's hanging out with his wife, two children, and likely planning their next travel adventure. Pivoting to be known for something completely different McKendrick's meticulous reporting captures the birthing pains of Energy vs. beccatilley.com This is how most podcasts get their first advertisers. Step 3: Include audience data. Tracy Tutor from Million Dollar Listing is in the O.R.!! But its also important to solicit feedback from your listeners to make sure your sponsorship ads dont turn them off. The Most Ubiquitous Podcast Sponsors, Ranked. Find out why Becca had to mute one of her favorite influencers. Drawing on interviews with stakeholders at the Join us for a heavy dose of research with a dash of comedy thrown in for flavor. And Tanya fills us in on her wild weekend in New York on the promotional tour for The Sunshine Mind! You can find everything from a podcast collaboration agreement to a release of liability template available for free online. And it can be scary! Keeping this cookie enabled helps us to improve our website. Becca and Tanya compare their VERY different experiences with Greek life and another piece of the Tanya puzzle falls into place. Prioritize the ones that fit your audience best so more of your listeners will engage with the ads. intersection of climate science, energy technology, and public You may find that all of your listeners dont fit into the same group, so you might need multiple personas to represent different kinds of listeners. Then customize the template whenever you send it out to a new sponsor. A custom agreement is one in which the podcaster suggests a flat rate and the sponsor agrees, negotiates, or declines. DAC is primed for public and private investments that are This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages. We believe we can drive a significant amount of targeted traffic to your website. They have them just trying to make a quick buck, youre your... 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